SpeedPPC Introduction

Let's jump straight in with this 8min orientation video that will show you around the platform.

If you are new to SpeedPPC then it is important that you realise that SpeedPPC may be a completely new way of “doing” PPC for you. In fact, we wont be surprised if it revolutionises the way you do things. And any new way of doing things requires readjustment in the way you think. It requires, to a certain extent, a paradigm shift. We believe that by using this methodology and the supporting software, you'll see some incredible gains in your PPC marketing. Hundreds already have.

Before you begin however, two things.

First, you're going to need to spend some time getting familiar with how this system works. It will require that you learn new things. It's not a one-click wonder. We advise that you build a number of small, easy to manage campaigns until you are completely comfortable with the software. We think that you are going to recognise the potential SpeedPPC has for you and your business very quickly. After that, you could literally spend days or weeks rolling out, testing and tweaking campaigns.

Most of the content is fairly easy to grasp. However, some of the more powerful elements are more complex to explain.

Secondly, this new way of thinking requires that you become creative in other ways. You need to think about how you can reach markets that you never thought you would be able to reach before. This might include tiny markets that you’ve neglected due to the time cost previously involved with marketing to them. With SpeedPPC, they are now in reach.

You also need to think about how you can exponentially grow your keyword lists by using the keyword mixing capabilities for your market. The simplest way is through creating campaigns based around geography, but that is only the tip of the iceberg. The more creative you can be, the more power you have.
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